Titles, Tags, Categories: The Ultimate Checklist for Perfect SEO

Titles, Tags, Categories: The Ultimate Checklist for Perfect SEO

Got some great vintage pieces, took time to shoot them… but they’re not selling?
Maybe the issue isn’t the clothes — it’s your SEO.

On Vinted (just like anywhere else), if people can’t find you, they can’t buy from you.
So today, we’re giving you the ultimate checklist to make sure your items show up at the top of search results.
And as always, if you need to stock your shop with real vintage gems:
👉 grab your next bundle from United Vintage.


🎯 1. A super clear, precise title

Your title should describe exactly what you’re selling.
Forget stuff like “Super cool top 💖” — no one’s searching that. What people are actually typing is:

  • “Vintage Levi’s 501 jeans size 32”

  • “Oversized beige Nike sweatshirt”

  • “Brown leather retro jacket”

Title checklist:

  • Brand ✔

  • Type of item ✔

  • Color ✔

  • Size ✔

  • Style (vintage, oversized, etc.) ✔

👉 Need more stock to fill your shop? 


🔖 2. Smart tags = more visibility

Tags boost your chances of showing up in searches. Use relevant, varied keywords — think like a buyer.

Good tag examples for a vintage sweater:
vintage, sweater, oversized, 90s, grunge, secondhand, unisex, winter, laid-back, retro look

❌ Avoid useless or duplicate tags: “sweater”, “sweaterss”, “swtr”, etc.

👉 Fill your shop fast with our Vinted-ready boxes:


📂 3. Right category = better reach

Selling shorts but listing them under “Skirts”? Big mistake. Vinted’s algorithm will push you down. Be as accurate as possible when choosing categories — this helps the platform match your items with potential buyers.

Golden rule: Even if it’s unisex, pick one clear category (e.g. Men > Sweatshirts) and mention in the description that it fits all.


✍️ 4. Bonus tip: don’t skip the description

Even if it doesn’t weigh as much in the algorithm, a solid description builds buyer trust. Include:

  • Details about the condition

  • Exact measurements

  • Styling tips (“looks great with high-waisted jeans”)

  • Mention if it’s a unique vintage piece — most of the time, it is!


📈 To sum it up: the winning trio for selling on Vinted

🔹 A clear, keyword-packed title
🔹 Smart tags covering trending styles
🔹 The exact category (not too broad, not misleading)

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