The vintage sweatshirt is THE piece that never goes out of style. In 2025, it’s even a must-have bestseller at every retailer. Easy to photograph, wear, and sell… and, above all, highly sought after by fans of retro and streetwear styles. Here’s why focusing on sweatshirts can boost your secondhand business.
The vintage sweatshirt: a sure bet every season
🔥 Whether it’s summer or winter, the sweatshirt remains a wardrobe staple. Worn oversized, layered, or with a pair of vintage Levi’s jeans, it appeals to a wide audience.
✅ The most popular models:
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Nike Sweatshirt with Simple Logo
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Vintage Adidas Hoodie
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Champion Embroidered Sweatshirt
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USA College or Military Sweaters
- Ralph Lauren 1/4-zip Sweatshirt
Attractive resale margins
A 10-kg bundle of branded sweatshirts/hoodies contains about 25 to 30 pieces, costing €230 to €260 depending on the season.
Average resale price observed: €18 to €25 per piece, sometimes more for rare models.
💸 The result? Revenue of around €500 to €700 for a single bundle, with a profit margin of nearly 2x—all without any hassle.
A product that’s easy to sell on all platforms
📦 Vinted, Instagram, TikTok Shop… this sweatshirt sells everywhere. It is:
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Easy to photograph (lying flat or worn)
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Rarely an issue in terms of size (oversized = unisex)
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Sturdy, so it's easy to ship without worry
The “collection” effect is in full swing
Many shoppers don’t stop at just one item.
They want a collection of logo sweatshirts, American-style sports hoodies, or even different colors.
➡️ Now’s the time to take advantage of this by offering bundles or cross-selling.
Where can you find the best sweatshirts?
At United Vintage, our sweatshirts and hoodies are designed for retailers:
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Branded 10kg bags featuring Nike, Adidas, Fila, Champion…
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Lacoste or Ralph Lauren sweaters for a premium look
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Ballots USA for fans of college vibes
Conclusion:
You don’t need to come up with a new concept to succeed in 2025. Vintage sweatshirts remain a safe bet—profitable, in demand, and accessible even to beginners. If you want to get started or take your shop to the next level, start here. One piece, one vibe, one sale.